“ One other advertising tactic that can be used to create
a way of urgency could be "Bankruptcy Judge forces us to promote all inventory at rock bottom prices".
I might use caution on this tactic that you just are literally filing
bankruptcy a number of times a yr, the consumer
would possibly really feel betrayed or will only buy when you promote this
explicit advert. An example of this would be a painting contractor might use a seasonal advertising campaign, WINTER WEATHER FORCES PAINTING CONTRACTOR TO SLASH THEIR
Prices. Gross sales ad could offer a $200 low
cost off of a $2,000 inside painting contract that's signed and work must be carried out by xxx date.
So they notice the sense of urgency and proceed with the work now.
Just having a signed a contract means nothing except the shopper actually
starts the work. So they could need to market in a singular and special way throughout
the winter months to hold them by means of this slower time of year. ”